Since it hit the UK publishing scene a year ago, Avon has seen thrilling growth and is now the most successful fiction imprint to have been launched in the UK for over two decades.
Launched in July 2007 by former Tesco book buyer Caroline Ridding and HarperCollins Editorial Director Maxine Hitchcock, Avon specialises in publishing commercial, accessible women's fiction and crime and thrillers, with a focus on the UK’s fastest-growing sales channels. Avon has gone from strength to strength in its first 12 months and now boasts a stable of titles that includes 3 Sunday Times bestsellers, numerous Heatseekers and an exclusive book club with Closer, one of the UK’s bestselling women’s magazines.
2008 sees Avon consolidating their position as a fast-growing, fast-moving company and their output will grow from 33 to 42 titles, including a move into non-fiction with Undercover: the Adventures of a Real Life Gigolo set to raise pulses everywhere in Autumn 08.
In addition, Avon are discovering that crime definitely pays, as Spring 09 sees the release of a haunting, multi-layered thriller from New York Times bestseller Laura Lippman, a nail-biting novel set on the mean streets of Manhattan from James Lee Burke’s daughter Alafair and former James Patterson co-writer Peter DeJonge’s debut novel.